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About Us

About This Site
Info for Individuals
Info for Vendors
Info for Universities Info for Associations

Who Will Participate?
ISVs, component suppliers, system integrators, consulting firms - any company in the optimization industry is welcome to be part of e-Optimization.com. The site is aimed at a large audience that will be of great interest to professional firms: prospects, suppliers, potential employees.

One of the most important benefits of e-Optimization.com for vendors is that the site will serve as both an evangelist for the technology and as a channel to gain exposure to new audiences. As news of the high-ROI potential of optimization technology continues to expand in the business world, companies will be seeking information as well as solutions. e-Optimization.com can help by providing background data, case studies, company listings, and even an RFI/RFP service so that visitors can contact professionals.


Why focus on non-experts?
The most unusual aspect of e-Optimization.com compared to existing web resources is its inclusion of people with little or no knowledge of the technology who want to learn more. The belief is that such visitors to the site are precisely the best audience to reach and inform. They could be people who might fund research. Or corporate employees seeking to purchase products and services. Or just individuals who, once educated via the site, would tell others about the many advantages the technology delivers.

Awareness campaign
A key factor in the success of optimization.com is making people aware of the site and interested in visiting and participating. For that reason, the site will be marketed in order to increase visibility among key influencers such as the news media, industry analysts and other experts. In addition, email awareness campaigns will take place, along with other activities like sponsorships of events. Ultimately, optimization.com is intended as the place on the web to come for anything related to optimization.

A New Channel
Using trade shows, direct marketing, advertising and other traditional techniques are no longer enough to attract customers in the Internet age. It is essential that vendors develop more than their own corporate website and meet their audiences where they spontaneously go -- to community sites.

Opportunities for vendors
Any vendor interested in optimization is welcome to become an active member of the site. Click here for details on specific opportunities or participate now.

Site highlights:
  • Vendor profiles - with several types of searches: vendor name, vendor type, application, industry. Update online at any time.
  • Info/RFP requests - Visitors can send online request for information (RFI) or request for proposal (RFP) while on your pages or from vendor listings
  • Case studies - feature your customer success stories on the site, which is cross-linked to your profile and a type of application.
  • Documents - post your white papers, technical documents and other materials to gain a wider audience.
  • News & calendar - alert people to events and news at your company, or find out about industry news and activities via the site.

Become a Contributor!
The e-Optimization.com site depends on the involvement and support of everyone interested in optimization technology. Particularly important are content contributions from optimization professionals.



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